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30MPC – Social Selling Course
30MPC – Social Selling Course, created with sales expert Sam McKenna, is a practical training program designed to help sales professionals generate warmer leads and book more meetings through LinkedIn. Instead of relying entirely on cold calls, cold emails, or building a large online following, the course focuses on using existing relationships, professional networks, and buyer signals to create more effective sales opportunities. <Cite refs={[“turn491037search0”]}/>
Generate Warm Introductions
One of the central ideas behind social selling is that potential customers may be closer to your existing network than you realize. Former colleagues, current clients, business partners, and professional connections may know people within your target accounts.
The course teaches sellers how to identify these connections and use them to request relevant introductions. By developing a more systematic approach to referrals, sales professionals can create opportunities to speak with prospects who might otherwise be difficult to reach through traditional outbound methods. <Cite refs={[“turn491037search0”]}/>
Build A Consistent Referral Pipeline
Maintaining a steady flow of introductions requires more than occasionally asking contacts for help. The training explores how to monitor changes within professional networks and identify new opportunities as relationships evolve.
Participants learn how to recognize useful referral signals, expand their networks strategically, and establish repeatable habits that support ongoing prospecting. This approach helps turn relationship-building into a more organized part of the sales process.
Use LinkedIn Sales Navigator More Effectively
LinkedIn provides useful information about professional relationships, employment history, job changes, and target accounts. The course walks through practical searches, filters, and alerts that help sellers identify relevant prospects and determine whom to contact.
Rather than spending time browsing without a clear objective, participants learn how to use relationship data to find potential paths into target organizations. These techniques can also help sales professionals identify changes that create new opportunities to connect with decision-makers. <Cite refs={[“turn491037search0”]}/>
Engage Buyers With Relevant Messages
Effective social selling requires communication that feels relevant rather than intrusive. The course covers direct messages, buyer engagement, and outreach techniques designed to establish credibility and encourage meaningful conversations.
Sam McKenna demonstrates the searches and messages she uses, including approaches for requesting referrals and contacting prospects. This practical focus helps learners understand how to apply the concepts instead of relying solely on general sales advice. <Cite refs={[“turn491037search0”]}/>
Reach Executives And Advance Active Deals
Reaching senior decision-makers can be challenging, particularly when several stakeholders influence a purchasing decision. The training explores ways to access executive contacts, gather useful account information, and engage multiple members of a buying committee.
These techniques can support both early-stage prospecting and ongoing sales opportunities by helping representatives build relationships across an organization and better understand the people involved in a deal. <Cite refs={[“turn491037search0”]}/>
Who This Course Is For
The 30MPC Social Selling Course is designed for sales development representatives, account executives, sales leaders, and other professionals involved in B2B customer acquisition. It can be relevant to both beginners and experienced sellers who want to improve their LinkedIn prospecting skills and reduce their dependence on purely cold outreach.
Final Thoughts
30MPC’s Social Selling Course provides a structured approach to using LinkedIn and professional relationships to develop warmer sales opportunities. Through referral strategies, Sales Navigator techniques, targeted messaging, and executive engagement, Sam McKenna’s training helps sales professionals build a more intentional approach to prospecting and pipeline development. <Cite refs={[“turn491037search0”]}/>
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Name of course: 30MPC – Social Selling Course
Original Price: $295| Sale Price: $25
Delivery Method: Instant Download (Mega)